Analytics at Wharton


AI at Wharton – Business & Generative AI Workshop Recap

On September 8,  AI at Wharton faculty, plus researchers, industry professionals, and academics joined together for an engaging workshop that explored the transformative role of generative AI on business models, industries, and global economies.  The conference provided for thought leaders to exchange ideas and envision the future possibilities of this nascent technology.

If you missed out on the workshop or want to revisit a particular session, recordings are available below.  Additional information, the conference agenda, and links to presented papers can be found here.  

Sida Peng

Principal Researcher, Office of Chief Economist, Microsoft

The Impact of Generative AI on Software Development

Fangchen Song

Research Assistant, Texas McCombs School of Business, University of Texas at Austin

Economic Impacts of Adopting Generative AI: A Multi-Platform Analysis

Hongxian Huang

PhD Student, Stern School of Business, New York University

Zhaoqi “ZQ” Cheng

PhD Candidate, Questrom School of Business, Boston University

Gordon Burtch

Associate Professor, Questrom School of Business, Boston University

Léonard Boussioux

Assistant Professor, Foster School of Business, University of Washington

Can Banning ChatGPT Save User-Generated Q&A Platforms?

Jinyang Zheng

Assistant Professor, Daniels School of Management, Purdue University

Cedric Xingchen Xu

Doctoral Researcher, Foster School of Business, University of Washington

Oren Reshef

Assistant Professor, Olin Business School, Washington University St. Louis

Emma Wiles

PhD Student, Massachusetts Institute of Technology

How Much Should We Trust LLM Results for Marketing Research?

Liying Qiu

PhD Student, Tepper School of Business, Carnegie Mellon University

Martin Reisenbichler

Research Associate, University of Hamburg

Daniel Ringel

Assistant Professor, Kenan-Flagler Business School, UNC Chapel Hill

Dokyun Lee

Associate Professor, Questrom School of Business, Boston University

Xueming Luo

Professor of Marketing, Fox School of Business, Temple University

Zsolt Katona

Faculty Director, Fisher Center for Business Analytics, Haas School, University of California, Berkeley

Rayna Xu

Assistant Professor, Farmer School of Business, Miami University

Price Generative AI or Keep it Free?

Manmohan Aseri

Assistant Professor, Joseph M. Katz Graduate School of Business, University of Pittsburgh

Yannick Exner

Doctoral Researcher, TUM School of Management (Munich)

Ankit Sisodia

Assistant Professor, Purdue University

Chatbots and Mental Health: Insights into the Safety of Generative AI

Julian De Freitas

Assistant Professor, Harvard School of Business

Weiguang Wang

Assistant Professor, Simon School of Business, University of Rochester