Analytics at Wharton unites the School’s trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable insights. Made possible by an anonymous $15 million gift, Analytics at Wharton seeks to accelerate Wharton’s innovations in applying sophisticated analytical tools to solve challenges and leverage the opportunities for business and society generated by the data and technology revolution.
April
2019
Analytics at Wharton is established, uniting Customer Analytics, People Analytics, Wharton Neuroscience Initiative, Penn Wharton Budget Model, and Wharton Research and Data Services.
December
2019
Wharton Sports Analytics and Business Initiative is formed to engage students and industry leaders in the rapidly growing fields of sports analytics and sports business.
January
2021
The Academic Research Building opens, creating a new home for Analytics at Wharton.
September
2021
Computational Social Science for Business is launched to unite computer science, statistics, and social science to solve challenging real-world problems using digital data and platforms.
August
2023
AI at Wharton launches to investigate the economic and societal impact of AI to drive business transformation and to study the human impact of AI.
Analytics at Wharton Leadership
Eric T. Bradlow
Vice Dean of Analytics, The Wharton School
Chairperson, Wharton Marketing Department
K.P. Chao Professor
Professor of Marketing, Statistics, Education and Economics
Lauren Nelson Hyppolite
Managing Director,
Research, Centers and Academic Initiatives
Analytics at Wharton
Faculty Directors
Matthew Bidwell
Faculty Director,
Wharton People Analytics
Kartik Hosanagar
Faculty Co-Director,
AI at Wharton
Raghu Iyengar
Faculty Director of Innovation, Experiential Learning and Research Initiatives
Analytics at Wharton
Cade Massey
Faculty Co-Director,
Wharton Sports Analytics and Business Initiative
Robert Meyer
Faculty Co-Director,
AI at Wharton
Michael Platt
Faculty Director,
Wharton Neuroscience Initiative
Stefano Puntoni
Faculty Co-Director,
AI at Wharton
Kent Smetters
Faculty Director,
Penn Wharton Budget Model
Sonny Tambe
Faculty Co-Director,
AI at Wharton
Dan Taylor
Faculty Lead,
Wharton Forensic Analytics Lab
Duncan Watts
Faculty Director,
Computational Social Science Lab
Adi Wyner
Faculty Co-Director,
Wharton Sports Analytics and Business Initiative
Program Leadership
Susan Guthrie
Director of Business Development,
Penn Wharton Budget Model
Elizabeth Johnson
Executive Director, Executive Director & Senior Fellow,
Wharton Neuroscience Initiative
Mary Purk
Executive Director of Corporate & Donor Engagement,
Analytics at Wharton and AI at Wharton
Jeanne Ruane
Executive Director,
Computational Social Science Lab
Michelle Young
Director,
Wharton Sports Analytics and Business Initiative
Robert Zarazowski
Managing Director,
Wharton Research Data Services
Laura Zarrow
Executive Director of Strategic Initiatives & Innovation,
Analytics at Wharton and Wharton People Analytics
Staff
Jaden Dicopoulos
Data Scientist & AI Specialist,
Analytics at Wharton
Eric Eisenstein
Senior Fellow,
Analytics at Wharton
Haosen Ge
Data Scientist,
Analytics at Wharton
Matt Gray
Director of Student Engagement & Operations,
Analytics at Wharton
Shuva Gupta
Senior Fellow,
Analytics at Wharton
Carol Heller
Program Coordinator,
AI at Wharton
Kyle Kearns
Senior Content Producer,
Analytics at Wharton
Teresa Kocudak
Assistant Director of Marketing & Communications,
Analytics at Wharton
Brandon Krakowsky
Head of Experiential Learning and Education,
Analytics at Wharton
Rachel Mariman
Director of Data Computing & Research Support,
Analytics at Wharton
Schotland McQuade
Program Coordinator,
Wharton Neuroscience Initiative
Jamie Powers
Coordinator,
Wharton People Analytics and Wharton Sports Analytics and Business Initiative
Jillian Rogers
Director of Marketing & Communications,
Analytics at Wharton
Tania Rorke
Senior Associate Director of Corporate & Donor Engagement,
Analytics at Wharton
Jamie Samper
Associate Director of Data Computing & Research Support,
Analytics at Wharton
Zoe Seznec Sweetland
Associate Director,
Analytics at Wharton
Russel Walters
Senior Data Analyst,
Analytics at Wharton