We unite the School’s trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights.

Women in Data Science @ Penn

Analytics at Wharton is proud to co-host the third annual Women in Data Science (WiDS) @ Penn Conference on February 9-10, 2022, virtually. This year’s theme – This is What a Data Scientist Looks Like – emphasizes the diversity of data science, both in subject matter and personnel. WiDS @ Penn will welcome academic, student, and industry speakers from across the data science landscape. All registration fees will be donated to the Wharton Data Science Academy scholarship fund to support need-based scholarships for female high school students.
Head shots of WiDS speakers

Beyond Business: Humanizing ESG

The COVID crisis has further emphasized the inequalities between different professions, classes, racial groups, and nationalities. Witold J. Henisz, Deloitte & Touche Professor of Management and founder of the Wharton ESG Analytics Lab joined Dean Erika James to discuss how the industry can minimize harm and be a positive force in addressing these challenges.
Beyond Business Image

Wharton Students Help Zillow Turn Data into Results

The Zillow project promised to be a tough one. The online real estate company wanted to find meaningful patterns in the copious data it collects on site visitors, so the leaders turned to Wharton Customer Analytics for help. The project was put into the Analytics Accelerator, giving Zillow access to a team of Wharton and Penn students who worked for seven weeks to solve the problem. Keshav Ramji, W’24 EAS’24, who is earning a dual degree in economics and computer science, was one of those students.
Analytics Accelerator Zillow Team

Get to Know Analytics at Wharton

Our Programs

Analytics at Wharton brings together eight programs at the School – AI for Business, Computational Social Science for Business, Customer Analytics, Penn Wharton Budget Model, People Analytics, Wharton Neuroscience, Wharton Research Data Services, and Wharton Sports Analytics and Business Initiative.
Our programs are united in their fundamental core value – using analytics to create impact.
3 Analytics Labs
38 Projects Funded
46 Associated Faculty
7 Analytics Student Clubs

Analytics News

Using Data Analytics as a Source for Change

If knowledge is power, then the vast knowledge contained in big data is powerful enough to change the world.

AI for Business Invests in Wharton Startup, Félix

Technology is a critical component of Félix, a chat-based platform for sending money from the United States to Mexico that will launch later this year. However, founders Bernardo Garcia and Manuel Godoy believe trust in the product is just as essential.

How the Pandemic Has Fast-Tracked AI’s Impact

Rajen Sheth, VP, Google Cloud AI and Industry Solutions at Google, joins Wharton Business Daily to discuss the impact of AI on business.

Nielsen CMO, Jamie Moldafsky, On Data As A Force For Good

At the Wharton Annual Analytics Conference, keynote speaker and Wharton MBA Alum Jamie Moldafsky discussed how data and analytics can be both a source for truth and a force for good.

3 Things to Know About the Direction of Data Analytics

During the recent 2021 Wharton Annual Analytics Conference, leaders in business gathered virtually to discuss the latest trends in data analytics.

A New Home for Analytics at Wharton

Located in the bustling heart of the Wharton campus, the Academic Research Building brings innovative teaching and research activities in data science and analytics under one roof.

Contact Us

Analytics at Wharton

Academic Research Building
265 S. 37th Street, Third Floor
Philadelphia, PA 19104